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Money Makers

Blavity Purchases Black Lifestyle Website Travel Noire for an Undisclosed Amount

Jamal Muhammad September 20, 2017

Blavity knows how to hustle!

Recently, new-age startup Blavity acquired the rising black travel website Travel Noire in their latest acquisition for an undisclosed amount, according to TechCrunch.

Entrepreneur Zim Ugochukwu started Travel Noire in 2013, to provide young black people across the world with lifestyle and traveling tips. According to TechCrunch, the website has over 2 million in millennial-viewership.

Ugochukwu will move forward as the Cheif Brand Officer (she is still a part of the decision-making process).

On Sept. 18, Ugochukwu announced the news via LinkedIn in a well-written post titled “A New Journey.”

Here’s a small section of the post:

I can now share this exciting news with you —

Travel Noire is now a part of the Blavity family.

Since the very beginning of Travel Noire’s life, I knew that I wanted to build something special. Something that didn’t conform to any of the conventional rules. I wanted to transform the way people thought about work and travel. To show people of color that travel was for them too. To debunk the notion that coworkers could never actually function as a family. I wanted to build a small empire. A small giant. Something that wasn’t too big, but something that felt just right.

And for four years, God graced us to do the unimaginable — build an award-winning company, host thousands of people in different countries around the world, work from wherever we felt the happiest & inspired, set our own hours, take advantage of unlimited vacations & put a little dent in the world of travel. It’s been a crazy ride.

To say that there is nothing that quite prepares you for entrepreneurship is an understatement. I’ve laughed until my face hurt. I’ve cried many tears. I’ve been at peace & in turmoil. I’ve wanted to quit so many times. I’ve tried my best to hold up fellow entrepreneurs in their moments of need & they’ve held me up in mine.

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Blavity is growing rapidly; it seems as if a person blinks, they will miss exciting news regarding the company’s expansion. Only a few months ago, Blavity purchased a television and film review website called Shadow and Act.

“Travel and culture is a huge part of the black millennial experience and an important part of how we interact with the world. Zim has shifted the conversation about travel and showed the world that we can and should be represented wherever we are. I’m thrilled to add her vision and expertise into the Blavity ecosystem,” said Blavity co-founder and CEO Morgan DeBaun.

Portrait. @createadopelifee // Rome, Italy. #travelnoire #rome

A post shared by Travel Noire (@travelnoire) on

Portrait. @createadopelifee // Athens, Greece. #travelnoire #athens

A post shared by Travel Noire (@travelnoire) on

Calm. Maldives. #travelnoire #maldives 📷: @chinmoylad

A post shared by Travel Noire (@travelnoire) on

Stroll. @d_a_mdane // Casablanca, Morocco. #travelnoire #casablanca

A post shared by Travel Noire (@travelnoire) on

Vibes. @lebolukewarm // Paris, France. #travelnoire #paris 📷: @valentindvr

A post shared by Travel Noire (@travelnoire) on